This course is a survey course intended to develop the students’ ability in scientific analysis and to provide opportunity for application of concepts and tools in the study of economic and social problems. It also gives students a preliminary knowledge with the art of using different research methods, techniques in solving research problems. Specifically, it covers scientific inquiry; experimentation; survey; fact finding, design of questionnaire and interpretation of data; and formulation of management research project by students.


At the end of this course, students should be able to

Course Content

Chapter I - Research Methods: An introduction                                        

1.1. Meanings of Research

1.2. Types of Research

1.3. Motivation of doing Research

1.4. Research and Scientific Method

1.5. Research Process

1.6. Criteria of Good Research


Chapter II - Defining Research Problem and Hypothesis Formulation  

2.1. What is Research Problem?

2.2. Techniques and Approaches to Problem Definition

2.3. Problem Formulation, Research Question and Hypothesis


Chapter III - Research Proposal                                                                 

3.1. What is a Research Proposal?

3.2. Functions of Research Proposal

3.3. General Format of research Proposal


Chapter IV - Research Design (planning of research project)                              

4.1. Meaning of Research Design

4.2. Important Concepts Concerning Research Design

4.3. Features of Research Design

4.4. Forms of Research Design

4.4.1. Research Design for Non-experimental Research

4.4.2. Research Design for Experimental Research

4.4.3. Case study design


Chapter V - Sources and Methods of data collection                        

5.1. Primary data

            5.1.1. Source

            5.1.2. Data collection method                  

 5.2. Secondary

            5.2.1. Source

            5.2.2. Data collection Method


Chapter VI – Sample Design and Procedure                                    

6.1. Some Fundamental Definitions

6.2. Sampling Procedure

6.3. Sampling Techniques

6.4. Central limit Theorem and Sampling Theory


Chapter VII - Data analysis (an overview)                                       

7.1. Data Processing

7.2. Data Analysis

7.2.1. Descriptive Analysis

7.2.2. Inferential Analysis

            7.3. Data analysis software


Chapter VIII - Interpretation & reporting the research result  

8.1. Meaning & Techniques of Interpretation

8.2. Organization & Types of Reports


William G. Zikmund (1998). Business Research Methods, fifth edition, Oklahoma State University, The  Dryden Press, USA.

End-of-course Feedback


Please give us your feedback about the course. Near the end of the course, you should be receiving an email from the Evaluations Office of ACT to be filled by you.  Please fill the form and return to the evaluation office on time.


Review Activity:


At the end of each lesson, please write down in your own words what you consider to be the most important point of the lesson. (one sentence)


Discuss the review in class